How to Create a Supernatural Webtoon: Crafting Stories Beyond the Veil
Master supernatural webtoon creation with paranormal worldbuilding, ghost mechanics, creature design, and the atmospheric techniques that haunt readers.
Something exists just beyond what we can see. A flicker at the edge of vision. A presence in an empty room. The feeling that the rules we know don’t cover everything. Supernatural stories thrive on that uncertainty—the veil between worlds is thin, and sometimes things slip through.
The genre dominates webtoon platforms because it combines the familiar with the impossible. Characters live ordinary lives until they don’t. The supernatural intrudes, and nothing is ever quite the same. Here’s how to build a supernatural webtoon that keeps readers looking over their shoulders.
Why Supernatural Works in Webtoon Format
The Slow Reveal
Vertical scrolling is built for creeping dread:
Delayed Discovery:
- Reader scrolls down, tension builds
- The thing lurks just below the visible area
- Anticipation before revelation
- Timing controlled by scroll speed
Atmospheric Pacing:
- Long panels for quiet moments
- Sudden breaks when the supernatural appears
- Reader sets their own pace through fear
- No page turn to interrupt immersion
Environmental Tension:
- Empty space that feels full
- Shadows that extend longer than they should
- Details that reward careful looking
- The sense that something’s watching
Visual Contrast
Supernatural stories need two visual registers:
Normal World:
- Bright, well-lit, ordinary
- Familiar environments
- Clear sight lines
- Comfortable compositions
Supernatural Intrusion:
- Lighting shifts
- Something wrong in the frame
- Distorted perspectives
- Visual corruption of the familiar
The webtoon format lets you transition between these smoothly, the normal world gradually giving way as the reader scrolls into darkness.
The Liminal Space
Webtoons exist in liminal time—readers often scroll late at night, alone, phone illuminating their face. This is perfect for:
Immersive Isolation:
- Reader is already somewhat alone
- Dark room, glowing screen
- The mood matches the content
- Vulnerability enhances experience
Personal Scale:
- Small screen, intimate story
- Feels like a secret being told
- Direct connection to character’s fear
- The supernatural feels close
Types of Supernatural Stories
Ghost Stories
The dead aren’t finished:
Classic Haunting:
- Spirit tied to location or object
- Mystery of what happened
- Protagonist must discover the truth
- Resolution through understanding
Relationship Ghosts:
- Someone the protagonist knew
- Unfinished emotional business
- Personal rather than scary
- Often romantic or family drama
Psychopomp Narratives:
- Protagonist guides spirits
- Episodic structure possible
- Each ghost has their story
- Mix of scary and touching
Visual Considerations:
- How do ghosts appear? Transparent? Solid? Distorted?
- Do they show death injuries?
- How do they move? Float? Walk? Flicker?
- What distinguishes them from living characters?
Supernatural Abilities
Protagonist has power beyond normal:
Medium/Seer:
- Can perceive supernatural entities
- Others cannot see what they see
- Isolating gift/curse
- Information asymmetry creates tension
Exorcist/Hunter:
- Active role against supernatural
- Power through knowledge, tools, or innate ability
- Action-oriented supernatural
- Clear external conflict
Cursed Individual:
- Unwanted supernatural connection
- Trying to break free
- Power comes with cost
- Internal and external conflict
Medium Stories:
- Do others believe them?
- How did they get this ability?
- Can they turn it off?
- What are the limitations?
Urban Fantasy Supernatural
The supernatural has a society:
Hidden World:
- Supernatural beings among us
- Masquerade maintained
- Protagonist discovers the truth
- Integration or opposition
Supernatural Hierarchy:
- Different types of beings
- Power structures and politics
- Wars and alliances
- Protagonist navigating factions
Monster Protagonist:
- Character IS supernatural
- Living among humans
- Identity management
- Finding belonging
Supernatural Romance
Love across the veil:
Human/Supernatural Pairing:
- Classic dynamic
- Power imbalance to navigate
- Mortality vs. immortality
- Forbidden element built in
Supernatural Beings Together:
- Different types of supernatural
- Cultural/species differences
- Shared outsider status
- Unique relationship challenges
Ghost Romance:
- One partner is dead
- Time limit or impossible situation
- Tragic structure inherent
- High emotional stakes
Supernatural Thriller
Fear and investigation:
Investigating the Unknown:
- Something supernatural is happening
- Protagonist must understand and stop it
- Detective structure with paranormal twist
- Escalating danger
Survival Supernatural:
- Protagonist hunted by entity
- Rules of survival unclear
- Learning the threat
- Escape or defeat
Conspiracy Supernatural:
- Organizations hiding the truth
- Bigger picture gradually revealed
- Paranoia justified
- Trust no one
Building Your Supernatural World
The Rules of the Veil
How the supernatural works:
Visibility:
- Who can see supernatural entities?
- Under what conditions?
- Can this change?
- What blocks or enables perception?
Interaction:
- Can ghosts touch things? People?
- What are the limits?
- Physical vs. psychological effects
- How do supernatural beings affect the physical world?
Crossing Over:
- How do things become supernatural?
- Death? Curses? Rituals?
- Can it be reversed?
- What prevents or allows crossing?
Power Sources:
- What fuels supernatural entities?
- Emotion? Faith? Places? Objects?
- How does this affect their behavior?
- Weaknesses derived from needs?
Consistency Is Essential
Unlike horror, supernatural needs stable rules:
Why It Matters:
- Readers learn the rules with protagonist
- Tension comes from understanding danger
- Solutions must feel fair
- World must be believable within its logic
How to Maintain:
- Document your rules
- Never break them for convenience
- Make limitations as interesting as abilities
- Let readers predict (sometimes correctly, sometimes not)
Revealing Rules:
- Show, don’t tell when possible
- Let protagonist experiment and fail
- Other characters can explain (if they know)
- Gradual understanding is satisfying
The Supernatural Ecosystem
If supernatural beings exist, how do they relate?
Hierarchy:
- Are some entities stronger?
- What determines power?
- How do weaker beings survive?
- Political structures among supernatural?
Types and Categories:
- Distinct types of supernatural beings?
- Visual and behavioral differences?
- Different origins/rules per type?
- How do types interact?
History:
- How long has supernatural existed?
- Major events in supernatural history?
- Changes over time?
- Relationship with human history?
Territory:
- Do supernatural beings claim areas?
- What makes a place supernaturally significant?
- How do territories work?
- Conflicts over space?
Character Design for Supernatural
The Protagonist
Who faces the supernatural?
The Skeptic:
- Doesn’t believe until they must
- Relatable starting point
- Character growth through acceptance
- Scientific mindset challenged
The Believer:
- Already knows supernatural exists
- Why? Family? Experience? Culture?
- Different challenges than skeptic
- Must convince others
The Inherited:
- Supernatural in the bloodline
- Didn’t choose this
- Family secrets and expectations
- Coming into their own
The Chosen:
- Selected for supernatural role
- Why them?
- Destiny to embrace or reject
- Larger purpose to discover
Visual Design for Supernatural Characters
How to show the supernatural:
Human Characters:
- Something slightly off when using power
- Eyes, hair, expression changes?
- Physical toll of supernatural contact?
- Visual distinction in supernatural moments
Supernatural Beings:
- Uncanny valley often effective
- Too perfect, too wrong, or both?
- Details that shouldn’t exist
- Designs that unsettle subtly
Transformation:
- If characters change, how?
- Gradual vs. sudden
- Painful vs. fluid
- Beautiful, horrifying, or both?
Supporting Cast
The people around the protagonist:
The Mentor:
- Knows more about supernatural
- Why do they help?
- What are they hiding?
- Their own relationship with supernatural
The Skeptic Friend:
- Grounds the protagonist
- Eventually must believe
- How does this change them?
- Provides normal perspective
The Fellow Traveler:
- Someone else dealing with supernatural
- Different experience or abilities
- Potential ally or rival
- Shared understanding
The Threat:
- Antagonist supernatural being
- Or human who misuses supernatural
- Or protagonist’s own nature
- Clear danger to overcome
Atmosphere and Mood
Building Dread
The supernatural works best with buildup:
Environmental Cues:
- Temperature (cold spots)
- Sound (or absence of)
- Light quality
- Time distortion
Small Wrongness:
- Objects moved slightly
- Reflection not quite right
- Words that don’t make sense
- Repetitions and patterns
Character Reactions:
- Animals sensing something
- Children perceiving what adults miss
- Protagonist’s physical responses
- Other characters’ discomfort
Escalation:
- Start small, build bigger
- Each incident more overt
- Stakes increasing
- Dread compounding
Visual Atmosphere
How to draw the supernatural mood:
Lighting:
- Shadows with no source
- Light that doesn’t illuminate properly
- Color temperature shifts
- Darkness that seems alive
Composition:
- Negative space that feels full
- Something at frame edges
- Backgrounds with hidden details
- Symmetry that’s almost right
Line Work:
- Distortion in supernatural moments
- Cleaner or messier when appropriate
- Texture that conveys wrongness
- Different quality for different planes of existence
Color:
- Palette shifts for supernatural
- Desaturation or oversaturation
- Unnatural colors
- Color symbolism
Sound in a Silent Medium
Implying sound without it:
Visual Sound Effects:
- Text design for supernatural sounds
- Unusual placement
- Distorted or clear as needed
- Sometimes absence is louder
Character Responses:
- Covering ears
- Unable to hear
- Sound-based fear
- What they claim to hear vs. silence
Environmental Cues:
- Ripples, vibrations
- Things moving from sound
- Music notes visible
- The suggestion of noise
Plot Structures for Supernatural
The Investigation
Discovering what’s really happening:
Structure:
- Strange events occur
- Protagonist investigates
- Clues point to supernatural
- Understanding the threat
- Confrontation and resolution
Keys to Success:
- Fair clues (reader can piece together)
- Stakes escalate
- Personal connection emerges
- Solution requires understanding, not just power
The Haunting
A location or person is afflicted:
Structure:
- Protagonist arrives/encounters
- Initial supernatural signs
- Research into history/cause
- Escalating manifestations
- Confrontation with source
- Resolution (banishment, understanding, or failure)
Keys to Success:
- Location or object fully developed
- History must matter to resolution
- Personal stakes for protagonist
- Atmosphere throughout
The Awakening
Protagonist discovers supernatural nature:
Structure:
- Normal life disrupted
- Impossible events
- Discovery of truth
- Learning to live with/use nature
- First real test
- New normal established
Keys to Success:
- Strong before picture
- Transformation has cost and benefit
- Mentor figure helps transition
- Identity questions central
The Hidden War
Larger supernatural conflict:
Structure:
- Protagonist encounters evidence
- Drawn into supernatural society
- Choosing sides (or trying not to)
- Escalating conflict
- Major battle/confrontation
- Consequences and new status quo
Keys to Success:
- Clear faction distinctions
- Protagonist agency despite larger forces
- Personal relationships across conflict lines
- Stakes beyond protagonist’s survival
Common Supernatural Elements
Ghosts
The most classic supernatural entity:
Visual Approaches:
- Translucent (classic, maybe overused)
- Solid but wrong (uncanny)
- Photorealistic among stylized (jarring)
- Only visible in reflections/photos/specific conditions
Ghost Rules to Decide:
- What keeps them here?
- How aware are they?
- Can they communicate?
- What affects them?
Demons
Malevolent supernatural beings:
Visual Approaches:
- Traditional hellish imagery
- Beautiful and terrible
- Shapeshifting
- Corruption of form
Demon Rules:
- What do they want?
- How are they summoned/banished?
- What powers do they have?
- What limits them?
Spirits
Non-human supernatural entities:
Types:
- Nature spirits
- Household spirits
- Ancestral spirits
- Conceptual spirits (emotions, ideas)
Visual Approaches:
- Vary widely by type
- Often blend with environment
- Can be cute or terrifying
- Cultural influences matter
Cursed Objects
Things with supernatural power:
Types:
- Haunted items (contain spirit)
- Enchanted items (imbued with power)
- Cursed items (cause harm)
- Sentient items (have will)
Visual Cues:
- Something different about appearance
- Reactions of people/animals
- Effects on surroundings
- Age and history visible
Sacred Spaces
Places with supernatural significance:
Types:
- Thin places (veil is weak)
- Haunted locations (history)
- Power sources (supernatural energy)
- Sanctuaries (protective)
Visual Treatment:
- Atmosphere distinct from normal
- Details that hint at nature
- History visible
- Different rules visually implied
Visual Techniques
Drawing the Invisible
How to show what can’t be seen:
Suggestion:
- Shadows without source
- Displaced air/water/dust
- Reactions to presence
- Implied shape in negative space
Partial Visibility:
- Glimpses
- Reflections only
- Photographs but not direct sight
- Peripheral vision panels
Full Manifestation:
- Save for impact
- Build to these moments
- Make them count
- Distinct from partial views
The Double Panel
A signature supernatural technique:
Execution:
- Same scene from two perspectives
- One shows normal, one shows truth
- Reader sees what protagonist can’t (or vice versa)
- Creates dramatic irony or revelation
Uses:
- Revealing hidden supernatural
- Showing protagonist’s special sight
- Contrasting perception
- Building dread
Distortion Effects
Visual corruption:
Types:
- Warped lines near supernatural
- Static/glitch effects
- Smeared or doubled images
- Color bleeding
When to Use:
- Reality straining
- Powerful supernatural presence
- Protagonist’s perception affected
- Breaking point moments
Eye Focus
Eyes matter in supernatural:
Supernatural Eyes:
- Different from human
- May change during power use
- Window to true nature
- Uncanny quality
Eye Contact:
- Between worlds
- Recognition moments
- Power exchanges
- Terror and connection
Mistakes to Avoid
Rules That Change
The Problem: Supernatural works one way, then differently when convenient.
Why It Fails: Readers learn to expect anything, which means nothing is truly threatening or surprising.
The Fix: Write your rules. Follow them. If you need to break them, make it cost something and mean something in the story.
All Atmosphere, No Story
The Problem: Creepy mood but nothing actually happens.
Why It Fails: Atmosphere without narrative is an aesthetic, not a story. Readers need plot to care.
The Fix: Make sure something is happening. Characters want things, pursue them, face obstacles. The supernatural should complicate a story, not replace it.
Supernatural Without Cost
The Problem: Powers have no downside, supernatural beings are threats without any weakness.
Why It Fails: No cost means no stakes. If protagonist can solve everything with power, or if threats have no vulnerability, tension disappears.
The Fix: Every power costs. Every threat has limits. Balance is essential for believable supernatural.
Forgetting the Human
The Problem: Story focuses so much on supernatural that human elements disappear.
Why It Fails: Readers connect through human experience. Supernatural without humanity is cold.
The Fix: Keep relationships central. Let characters feel normal emotions. The supernatural should heighten human experience, not replace it.
Explaining Everything
The Problem: Every supernatural element is fully explained, no mystery remains.
Why It Fails: Mystery is fuel for supernatural stories. Over-explanation kills atmosphere.
The Fix: Leave gaps. Not everything needs explanation. Some things are beyond understanding. That’s okay—it’s often better.
Creating Your Supernatural Webtoon
Development Process
-
Define the Supernatural
- What exists beyond normal?
- How does it work?
- What are the rules?
- What remains mysterious?
-
Build the Protagonist’s Entry
- How do they encounter supernatural?
- Why them?
- What makes them stay involved?
- What do they want?
-
Design the Visual Language
- How does supernatural look?
- What distinguishes normal from paranormal?
- Atmosphere techniques
- Key visual signatures
-
Structure the Story
- What genre within supernatural?
- Plot structure chosen
- Major revelations planned
- Ending envisioned
-
Plan the Atmosphere
- Tone balance (scary, romantic, thrilling?)
- Pacing of supernatural elements
- Build and release patterns
- Mood throughout
Creators building supernatural webtoons with complex ghost encounters, branching paranormal investigations, or multiple relationship paths will find Multic’s node-based system perfect for managing supernatural story logic—especially when player choices affect what lurks in the shadows.
The best supernatural webtoons understand that the genre lives in the space between the known and unknown. Show enough to intrigue, hide enough to unsettle, and always remember that the most supernatural thing of all is how much readers want to believe there’s more to the world than meets the eye.
Related guides: How to Make a Webtoon, Horror Webtoon Guide, Mystery Comic Guide, and Character Design Fundamentals